KGTestKitchen

Super Bowl Commercial, Dead at 32

Sunday, February 5, 2012. After a long, painful illness, the most beloved of all television ads, The Super Bowl Commercial, passed away on Sunday night. Super Bowl-watching America, I’m very sorry for your loss. Ads had run on the Super Bowl since the first broadcast in 1967, but The Super Bowl Commercial we all know [...]

Posted by Don Fibich, Creative Director

Tags   Read full article
KGTestKitchen

Best and Worst Ads of Super Bowl 2012

The numbers are in for Super Bowl XLVI. The big game set a TV ratings record with 111.3 million views according to Adweek, and dominated social media with 12.2 million mentions, as reported by Ad Age. So which ads were a hit and which brands need to rethink their approach for next year? Members of [...]

Posted by Kemp Goldberg Partners

Tags   Read full article