9
September
When is it too much?
Have you ever stood in front of a category at your local grocery store and said why there are so many products and why is it so difficult and confusing for me to find what I need?
19
April
Shopper Insights
Introducing … KG’s Retail Innovations Group. You’re shaving (in the mirror? maybe in the shower?) and ouch, you realize your blade needs replacing. You fumble around for a new one. None. Damn. Congratulations, you have just transitioned from a razor blade consumer to a razor blade shopper — not, as you might think, at the [...]
Posted by Dave Goldberg, Partner
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