KGTestKitchen

Cookies, Cocoa and Clients: Navigating PR During the Holidays

It’s that time of year again when snow starts to fall, carolers begin warming up their pipes and public relations professionals are forgetting to brush their hair and having stress dreams about getting everything done (successfully) before the holidays…

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Not Boring

7 Questions with…Matt Robbins     Matt Robbins has many titles – musician, photographer, mountain biker, vintage motorcyclist, just to name a few – but here at KG he is production manager (and that guy who sometimes cooks hot dogs in the toaster oven). Matt is a member of not one but three bands, one […]

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She Loved Bread

Abbi Baldwin started at KG eight years ago and continues to be a fundamental force in the agency. She works as the creative services manager and in addition to keeping the creative team organized and on task, she also somehow manages to magically keep the rest of us in line. We thought Abbi could help […]

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I Know Brands and Boy Bands

A couple of weeks ago, I was one of four KGP-ers who participated in the Agents of Change Digital Marketing Conference. The daylong conference featured a panel of digital, social media and brand building experts and was attended by more than 400 of Maine’s best marketers, social media and SEO specialists and public relations professionals. I […]

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Not Your Average Internship

Here I am, staring down the barrel of my senior year of college, and wrapping up a summer internship at Kemp Goldberg Partners – a marketing agency in Portland – an experience that has given me confidence about my plans for life after graduation. I applied to be the Public Relations Intern at Kemp Goldberg […]

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Meet Michelle, She’s From Away

When I made the decision to relocate to Maine, I ended up having a lot of conversations with friends that included the phrase “No, the other Portland.” That said, making the transition from “Social Media Professional” living in Brooklyn to “Social Media Professional” living in Portland has been a surprisingly easy one. As a new […]

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KGTestKitchen

Because I Got (PR) High

Months ago, as a new addition to the public relations team, I was still somewhat uncertain as to whether or not public relations would be the right career choice for me. My first few experiences with pitching and media relations consisted of monotonous emails and follow-up calls — an experience every newbie has to go […]

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KGTestKitchen

You’ve written an email. Congratulations, you’re a writer.

Last year we sent almost 67 trillion emails to one another. Just emails. Not Instant Messages. Or texts. Or Tweets. Or posts. Just emails. Somewhere along the way on our journey from pen and paper to 140 character bursts of communication, we forgot that a status update is not the same as storytelling. In our […]

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KGTestKitchen

Mobile Locavorism: Consider the Connected Device

In two previous contributions to the KGP blog I explored the benefits of community supported agriculture and small business shopping. We’ll call my third and long-overdue locavorism installment an answer to the Rule of Three, as shaped by another year or so of life, experience and consumer decisions. I’ll also consider it an attempt to […]

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The Large Bearded Man

Let’s say you’re at a dinner party with five people. Actually, let’s make it a backyard summer bash because those are better. So, there are 20 people gathered in your neighbor’s backyard and after a couple of beers (or seltzer waters) you need to excuse yourself to use the loo. While you’re away, those 20 […]

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